Tag Archive: branding

Physician Resource Consulting LogoRecently I had the pleasure of working with Physician Resource Consulting, an Indiana start-up focused on helping physicians manage their practices more efficiently. PRC wanted a clean, conservative yet earthy logo that embodied their initials and included an organic element. I managed a team of creative professionals through all phases of design and execution, and PRC is gaining momentum in its consulting venture. I’m thoroughly looking forward to continuing to develop their brand.



Thanks to Kyle Lacy of Brandswag and Lorraine Ball of Roundpeg for compiling a list of Indy bloggers to follow. Additionally, thanks for naming me! A comprehensive look through these blogs proves there is more than corn in Indiana.

Twitterers, you can follow Kyle on Twitter here or Lorraine here.

Top 50 + Bloggers in Indianapolis | Kyle Lacy, Social Media – Indianapolis.

  1. Register your name as your domain. This should be a no-brainer, but I’m surprised how many marketing professionals don’t “own” their name. This is especially important for social media and new media marketers. I use Go Daddy for my domain management and point my name to my blog hosted at WordPress.com.
  2. Consider using social cards for your personal branding efforts. I use these mini cards from Moo to include items that are not on my corporate business card such as personal email, Twitter, LinkedIn, Facebook, web site. Bonus points for design consistency.
  3. Make yourself valuable. Everyone has something to offer, but develop your expertise in a subject, make your content wallable – that is, worth the effort to read, watch, or listen.
  4. Listen. Google yourself. If you don’t like what you see, you’ve got work to do. Read up on SEO.
  5. Start small. Read other small blogs, comment and link to them. They’ll appreciate your effort.

Thanks Chris Brogan!